HONG KONG, June 7, 2024 – CASETiFY, the world's leading tech accessory brand, is collaborating with Sanrio’s Hello Kitty on a range of tech accessories inspired by playful convenience store treats. Fans can now shop the full collection at casetify.com. Hello Kitty is a kind-hearted girl with a signature red bow worn on her left ear. Fans of the world-famous character can now celebrate 50 years of the beloved girl with a collection dedicated to Hello Kitty themed treats. The collaboration sticks to a snack theme inspired by convenience store food packaging highlighting Hello Kitty. Designs draw from snacks and beverages such as milk tea, milk cream sandwich biscuits, coffee with milk, and more. The collection follows a largely red and white color scheme with hints of blue throughout. Phone cases in the collection will be compatible with iPhone, Samsung, and Google Pixel and available on CASETiFY’s signature Impact, Ultra Impact, Impact Ring Stand, Mirror, Clear, and Bounce Cases. The full product lineup will extend to a range of accessories including AirPods and AirPods Pro, Apple watch bands, iPad, MacBook cases and covers, and MagSafe accessories. All products in the collection will retail between $38 and $112 USD. The Hello Kitty x CASETiFY collection launches on casetify.com/co-lab on June 13th. It will be available for purchase online, via the CASETiFY Co-Lab app (available now in the App Store), and at select CASETiFY Studio locations. To learn more about the collaboration, visit CASETiFY.com and follow along on Instagram, Facebook, TikTok and Twitter. ### About CASETiFY CASETiFY is a global tech and lifestyle brand with double headquarters in LA and Hong Kong, known as the home to the first and largest platform for customized tech accessories. Created with the highest-quality materials and most cutting-edge designs, CASETiFY's products empower self-expression by turning your personal electronics into highly designed, stylishly slim, drop-proof accessories. Known for tapping top artists, big celebrities and creatives for its Co-Lab program, CASETiFY gives brands and individuals the opportunity to share their unique visions with the world. With 30+ retail shops, CASETiFY Studio provides a one-stop, visual retail
