Sustainability Strategy

Our Commitment to Sustainability

When we started CASETiFY, we set out to create products that help people express themselves. Today, that vision has evolved into something bigger - a responsibility to ensure that creative expression doesn't come at the cost of our planet's future.

Our Pillars of Focus

Reducing Our Environmental Impact

Manage our footprints on material use, waste, energy and carbon emissions through active partnerships

Driving a Responsible Supply Chain

Engage our suppliers for supply chain integrity, resilience, research and development through collaborations

Empowering Our People and Communities

Support our people and communities for social progress through people management and community investment

Targets by 2030

-6.42%

Energy Intensity
against 2024
baseline

per GFA for Hong Kong retail stores and offices
per product produced for Hong Kong production site

-22%

GHG Emissions
against 2024
baseline

per GFA for Hong Kong retail stores and offices
per product produced for Hong Kong production site

100%

Recycling Rate

For production defect
in Hong Kong production sites

Sustainability Recognitions

The recognitions we received along our sustainability journey motivate us to further our efforts in building a more sustainable future.

Sustainability Report

Our 2025 Highlights

Committed to doing business sustainably, we live up to the commitment by putting in place a sustainability strategy. Following the foundation laid previously, we stepped up our sustainability management efforts in 2025.

Sustainability Report

Our 2024 Highlights

Building a more sustainable future starts with dedicated action and transparency. In 2024, we put this into practice by reporting our vision, goals, and progress across our Sustainability Pillars of Focus.

Reducing Our Environmental Impact

We are committed to minimizing our footprints on waste and emissions with active partnerships and collaborations.

59,000 kg Plastics Diverted

From Landfill in 2025

Our flagship Re/CASETiFY™ program has recovered over 3.3 million phone cases and diverted over 166,000 kg of plastics from landfill since 2020.

Minimizing Our Packaging Material Use

We are optimizing our packaging to reduce waste and reliance on single-use plastics, by utilizing co-branded sleeves for our Co-Lab collections, transitioning to FSC-certified paper hangers and components across our global wholesale channels.

Partnering to Promote Environmental Protection

Through our environmental partnerships in 2025, we supported global climate action as a WWF Earth Hour sponsor and funded the removal of 12,000 kg of ocean plastic in Bintan, Indonesia, in collaboration with Seven Clean Seas.

Driving a Responsible Supply Chain

We pledge to uphold supplier standards and optimize production processes through innovation and engagement across our supply chain.

Strategic Supplier Engagement

We are strengthening supply chain governance through supplier engagement to ensure they meet our rigorous standards for labor conditions and environmental management.

Collaborate with Committed Value Chain Partners

We are gradually managing our value chain's environmental impact by prioritizing supplier with validated SBTi net-zero targets and requiring GRS certification for selected product, ensuring our materials meet science-backed climate goals and batch-level traceability, respectively.

Craft with Durability and Sustainability in Mind

Our Compact Case for iPhone 17 Series marks a significant milestone as our first product to earn the SGS Green Mark, verified to contain over 50% post-consumer recycled plastics while maintaining our uncompromising standards for durability and protection.

Empowering Our People and Communities

Formulated a social strategy in 2025, we strive to engage our people and communities to instill a culture of sustainability and drive positive impacts to the society.

Prioritizing Health and Wellbeing

With our curated wellness programs and dedicated Co-Lab collections that are in support of Mental Health Awareness and Pride Months

Social Safeguarding and Talent Development

79% of our total workforce trained

Championing Diversity, Equity and Inclusion

21 nationalities across our workforce and 46% female representation at director level positions

Youth and Community Investment

Supporting our community impact partners through donations and volunteering

Sustainability Report 2025

Gain insights into CASETiFY's environmental, social, and governance performance in 2025. Discover what we've achieved, what we're working on, and what's ahead!

Download Now

Read Our 2024 Sustainability Report

Explore CASETiFY’s first-ever sustainability report now! Discover what we've achieved, what we're working on, and what’s ahead!

Sustainability Report 2024

Reducing Our Environmental Impact

We are committed to minimizing our footprints on waste and emissions with active partnerships and collaborations.

31,000 kg Plastics Diverted

From Landfill in 2024

Our flagship RE/CASETiFY™ program champions circular economy through recycling over 2.1 million phone cases and diverting over 105,000 kg of plastics from landfill since 2020.

1,000 kg Ocean Plastic Waste

Removed Every Month

Partnering with Seven Clean Seas, we tackle ocean pollution head-on to not just envision an ocean without plastic - but actively making it into a tangible reality!

2,768,460 kg CO₂e

Emissions Removed in 2024

We have conducted a Product Carbon Footprint analysis of our iPhone 16 phone cases, and continued our partnership with ClimatePartner to abate for our emissions, accumulating to a total of 4,077,933 kg CO₂e since 2022!

Driving a Responsible Supply Chain

We pledge to uphold supplier standards and optimize production processes through innovation and engagement across our supply chain.

Reduced 1,731.47 tCO₂e
Transportation Impact

By switching from air freight to sea freight for selected product shipments.

Adopting Sustainable Materials

Say hi to BIOVEG, our plant-based material that produces 13% less carbon emissions and depletes 44% less natural resources than its conventional PU counterpart.

We Craft with Durability and Sustainability in Mind

Our new Travel line combines made-to-order production, premium materials with rigorous quality testing, and a limited lifetime warranty to minimize waste and maximize performance.

Empowering Our People and Communities

We strive to engage our people and communities to instill a culture of sustainability and drive positive impacts to the society.

Empowering Diversity

46% female representation at director level positions

Attracting Worldwide Talents

27 nationalities across our workforce

Prioritizing Health and Wellbeing

With our curated wellness programs and sporting events for our employees

Youth and Community Investment

Through partnerships with academic institutions and involvement in community service

Sustainability Report 2024

Explore CASETiFY’s first-ever sustainability report now! Discover what we've achieved, what we're working on, and what’s ahead!

Download Now

Read Our 2025 Sustainability Report

Gain insights into CASETiFY's environmental, social, and governance performance in 2025. Discover what we've achieved, what we're working on, and what's ahead!

Sustainability Report 2025