CASETiFY Cares

Our Community Footprints

As a global brand, our impact goes far beyond the products we create. We are deeply committed to advancing societies worldwide by investing in our communities, fostering meaningful partnerships, and driving collective actions toward a more equitable and vibrant future.

Our Community Engagement

Re/CASETiFY™ Case-to-Cabinet Project

In 2026, the Re/CASETiFY™ Case-to-Cabinet project addressed plastic waste and supported 5 early education organizations in Hong Kong by upcycling used phone cases into functional furniture. Through the Re/CASETiFY™ recycling program and dedicated partnerships, 250kg of collected pre- and post-consumer cases were upcycled into storage cabinets, extending the lifecycle of our products and enriching the environment of beneficiary organizations.

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CASETiFY x HKU ENVM Partnership

In partnering with HKU Master of Science in Environmental Management students for their action project in April 2026, we expanded the reach of our Re/CASETiFY™ program to areas without our retail store presence in Hong Kong. We aided the students in handling the collected phone cases downstream from their project partners’ premises and recycling bus across 9 neighbourhoods. The initiative successfully diverted 1,218 old cases from landfills, enabling the public to participate in recycling acts!

CASETiFY x HKUST Corporate Project

Our collaboration with HKUST Business School in the 2024/25 school year demonstrated our commitment to fostering young talent through hands-on business experiences. The program engaged a select team of student consultants in a credit-bearing corporate project focused on R&D roadmap development. As a tech accessories brand with an energetic, innovative and global workforce, this partnership creates valuable opportunities for students to gain practical experience in strategic planning and consultation under a diverse and dynamic business environment.

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Renaissance College Trashion Show

Collaborating with Renaissance College in 2024, we contributed 100 recycled phone cases to be upcycled in their charity fashion show, where students transformed these cases into unique artistic pieces, using them as canvases for creative expression while embracing circularity in their designs. By inspiring young minds to think creatively about waste and resource use, we are nurturing the next generation of artists that innovates with an environmentally-conscious mindset, creating lasting positive change in our community and beyond.

Community-focused Collections